About
SallySells was built to fix the part of B2B sales that humans can't reliably do.
Lead follow-up is the most consistently measured failure in B2B sales. 63% of companies never reply to a lead. Of those that do, the average reply time is 29 to 42 hours. 80% of sales require five or more follow-ups, but only 8% of reps ever get past five. Every quarter the same incident happens to the same companies, and they hire more SDRs to fix it.
SallySells exists because that's not a discipline problem — it's a structural one. A human cannot answer every inbound lead in under a minute, follow up six times across two weeks on every thread, deliver a live demo on demand, and do it at 3 a.m. on a Tuesday for the prospect in Lisbon. Sally can. The economic case follows: the work of a fully-loaded inside-sales rep — $130K to $175K a year in the US — done by an agent that scales with pipeline instead of headcount.
The product
Sally is a full-cycle AI Sales Agent. On every lead the client provides, she replies in seconds in the client's voice, runs the follow-up cadence to wherever the prospect lands, delivers the live multilingual voice demo when invited, handles objections, and progresses the deal to a contract-ready handoff. On Growth and Scale, she also sources her own prospects — up to 5,000 a month across multiple mailboxes and sending domains.
Pricing is two parts. A flat monthly subscription across four tiers, and a 10% performance fee on the Year 1 value of every deal Sally drives to ready-to-sign. Sally is paid when she's done the work.
The founder
SallySells was founded by Patrick Campbell. Patrick has spent his career operating in B2B SaaS — building, advising, and selling — and started SallySells out of a single observation: every sales org he's worked with treats lead follow-up as a discipline problem and tries to fix it by hiring more humans. Sally is the structural answer.
The company
SallySells is the product. The operating entity is Front Porch Ventures, Inc. — a Delaware C-corp. The company is headquartered in the United States and operates remotely. For pilots, media, or partnership inquiries, write to [email protected].
What we believe
- Speed-to-lead is the only outbound metric that matters. Prospects who get a thoughtful reply in under five minutes are roughly 100× more likely to qualify. Only 0.1% of B2B companies hit that bar today.
- Personalized at scale isn't a contradiction — it's the point. Sally writes every email from scratch in the client's voice, never from a template. The unit of personalization is the lead, not the segment.
- Email-first, voice-on-demand is the safe path. Cold-calling is being legislated and deliverability-scored out of existence. Asynchronous outreach with on-demand live demo is more compliant, more scalable, and works while you sleep.
- The AI sales category is full-cycle or it's nothing. Tools that prospect and dump the lead in a human's lap have moved the bottleneck, not solved it. Sally owns the deal to handoff.
Want to see Sally work? Take the live demo.